Colgate-Palmolive Chinese New Year 2026 Blind Bag Merchandise for Festive Promotions
Client | Colgate-Palmolive |
Campaign | Chinese New Year 2026 Blind Bag Promotions |
Market(s) | Malaysia |
Merchandise Type | Plush blind bag keychains, foldable eco bag blind packs |
DTC World’s Role | Merchandise design, merchandise production & packaging, fulfilment |
What We Delivered - Custom Gift Merchandise Designed for Festive Campaign Engagement
For Chinese New Year 2026, Colgate-Palmolive introduced festive gift-with-purchase promotions in Malaysia, spanning several brands under its portfolio, including Colgate, Soflan, Glo, Ajax and Axion. The promotions centred around collectible surprise-pack gifts, transforming routine purchases into seasonal gifting moments.
DTC World was engaged to develop customised merchandise that balanced creative presentation with production practicality, ensuring the gifts delivered both perceived value and operational consistency.
Custom Merchandise Created
Collectible CNY Blind Bag Plushies
Three plush keychain designs were produced as collectible festive gifts for Colgate. The goal was to create tactile, playful merchandise that reinforced seasonal excitement.
Ong Cookie Friends Eco Bag Blind Bags
Four foldable reusable bag designs supported promotions across Soflan, Glo, Ajax, and Axion. These gifts combined functionality with festive presentation.
Partnering With DTC World
Festive campaigns benefit from merchandise that feels intentional, collectible, and production-ready at scale. Through structured design development and packaging execution, DTC World supported Colgate-Palmolive with customised gifts built for engagement.
Not Just Merch – Collectible Campaign Gifts Designed for Festive Moments
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