Elevating Brand Presence with Custom Bia Viet Promotional Merchandise
Brand: BIA VIET, Heineken Vietnam
Description:
With the aim of strengthening Bia Viet’s market presence in Vietnam, DTC World Vietnam team developed an exclusive line of promotional merchandise that seamlessly aligned with the brand’s identity. The merchandise range featured strategically designed sports bottles, duffel bags, and trolley luggages, each personalised to reflect Bia Viet’s signature colours and logo. Our role expanded across design, sourcing, production, and logistics, ensuring a holistic service that perfectly met Bia Viet’s promotional needs.
BIA VIET large capacity sports bottles. The bottles have been customised to the BIA VIET brand colour. The consistent use of brand colours and logos ensured high visibility in diverse consumer settings.
BIA VIET duffel bags, trolley luggages. The merchandise exuded premium quality, becoming a tangible extension of the Bia Viet brand, enhancing its perception.
The Results:
Stronger Brand Identity
Each item was a vibrant ambassador of the Bia Viet brand, reinforcing its identity and ethos in a competitive market.
Versatility in Marketing
The range of items catered to various consumer needs and occasions, enhancing Bia Viet’s versatility in brand marketing strategies.
Sales and Consumption Boost
These appealing, high-quality promotional items played a pivotal role in increasing both sales and product consumption.
DTC Services Used:
Design, Sourcing, Production and Logistics
Conclusion:
Through the strategic partnership with Bia Viet (one of the brands under Heineken Vietnam), DTC World has exemplified how customised promotional merchandise can serve as powerful tools for brand reinforcement, market engagement, and sales amplification. Tailored to meet the specific needs and aesthetic of Bia Viet, the merchandise not only symbolized the brand’s ethos but also contributed significantly to its marketing objectives.
Need help to find the right promotional solutions to amplify your brand visibility?
Let us guide you through the process of picking the perfect fit.
Scale your business with us today.
Alternatively, you can explore our past Showcase portfolio for more inspiration:
