BOLON x Monchhichi Tote Bag & Pouch GWP Collection
Client | BOLON Eyewear (EssilorLuxottica) |
Campaign | Spring/Summer 2026 “In Motion” — Monchhichi Gift-with-Purchase |
Market(s) | Thailand |
Merchandise Type | IP Licensed GWP Merchandise — Tote Bag & Coin Pouch |
DTC World’s Role | Production, sampling and licensor approval, quality control and fulfilment to Thailand |
What We Delivered
For its Spring/Summer 2026 “In Motion” launch, BOLON Eyewear paired its premium frames with Monchhichi, a licensed character with a wide, multi-generational following. The collaboration gave a design-led eyewear range a warmer, more approachable feel — and gave shoppers a reason to act during the campaign window.
A Monchhichi tote bag and coin pouch, was offered as a gift with purchase across the campaign period from the April 2026 launch through end-June 2026 in Thailand.
DTC World produced the GWP items. Our role was to take the approved artwork into physical product — developing the mockup samples, routing them to the licensor for sign-off, running quality control, managing mass production, and delivering the finished merchandise into Thailand on the campaign timeline.
Custom IP Licensed Merchandise Created
DTC World produced the tote bag and coin pouch as officially licensed Monchhichi merchandise, ensuring the characters were faithfully translated from artwork to finished product. Every detail was developed in accordance with licensor requirements before production commenced. This helped ensure a final product that was both brand-compliant and retail-quality in appearance.
Partnering With DTC World
DTC World develops and delivers creative merchandising campaigns across APAC — from concept development, merchandise design and prototyping to licensed merchandise approvals, production, quality control and regional fulfilment. Combining campaign thinking with execution expertise, we help brands create custom and licensed merchandise that turns promotions into experiences, drives participation, and gives consumers something worth keeping, collecting and sharing.
Not Just Merch — Merch People Carry.
Ready to Bring IP Magic to Your Campaign?
Let’s Create Custom Merchandise That Connects.
Alternatively, you can explore our past Showcase portfolio for more inspiration:
