Lumina Promotional Merchandise — APAC Fulfilment

Brand: Lumina

Description:

Another project we have worked on for LUMINA, the premium range of New Zealand group, Alliance, one of the world’s largest lamb producers — where we designed and fulfilled a series of promotional gifts and merchandise for the popular household brand to several countries within the APAC region (ie. Singapore, Taiwan, Shanghai, Hong Kong).

The colour selection is of course to reflect the brand name, which stands for prestige and authority in Maori. This striking all-red range of promotional gifts keeps the overall design minimalistic, yet, presenting functionality at its best. Consisting of an easy-carry cooler bag, an exclusive notebook, along with a sleek pen — they are practical, relevant with a high repeated usability.

If you’re looking at rewarding your loyal customers to thank them for their patronage — functional and durable promotional gift ideas like this are terrific options to entice your customers, while enhancing your brand awareness with an impactful brand recall.