Brand | Vaseline |
Campaign | Gluta-Hya Lip Serum Gloss Promotional Campaign |
Market(s) | Asia-Pacific (APAC markets) |
Merchandise Type | Custom Lip Gloss Keychains |
DTC World’s Role | Production, quality control and multi-country fulfilment |
What We Delivered
DTC World produced a collection of four Vaseline Gluta-Hya lip gloss keychains for promotional campaigns across Asia-Pacific markets.
The keychains were used across different campaign touchpoints, including events and gift with purchase promotions through retail and e-commerce channels such as Shopee.
4 Colour-Matched Lip Gloss Keychains
As beauty brand promotional merchandise, the keychains extended the product beyond the original purchase while remaining closely connected to the category, packaging and colour identity of the Vaseline Lip Serum Gloss range.
Produced For Multiple APAC Markets
DTC World managed production, quality control and multi-country fulfilment for the custom keychains to countries such as Singapore, Vietnam and Australia.
The project demonstrates DTC World’s ability to support regional campaigns with merchandise produced to a consistent standard and fulfilled across multiple APAC markets.
Partnering With DTC World
DTC World is a creative merchandise company working with brands to deliver merchandise for promotional campaigns, events and brand activations, from production through to regional fulfilment across APAC.
For brands running multi-market campaigns, we can coordinate merchandise production and delivery across different countries while maintaining consistent brand execution.
Not Just Merch — Merch People Carry.