Nippon Paint Expo 2025 Sumo Collectibles – Custom Keychains & Event Merchandise for Brand Activation
Client | Nippon Paint |
Event | Nippon Paint Expo 2025 |
Market(s) | Singapore |
Merchandise Type | Collectible keychains and custom figurines |
DTC World’s Role | Merchandise supplier: design, production and fulfilment |
What We Delivered - Collectible Merchandise for a Brand Exhibition Campaign
For Nippon Paint Expo 2025, the brand introduced a series of limited-edition merchandise gifts designed to extend the event experience beyond the exhibition floor.
DTC World was engaged to develop merchandise that could function both as a memorable takeaway and as a brand-led collectible, reflecting Nippon Paint’s creative direction while remaining practical for desk and everyday display.
Custom Merchandise Created
Sumo Character Keychain Series
The keychain series was developed as a five-character collectible set, each design featuring a distinct sumo illustration customised to reflect Nippon Paint’s event identity.
Sumo Character Figurines
The figurines were developed as custom sumo character display pieces, designed to reflect Nippon Paint’s brand identity while serving as collectible keepsakes for long-term desk display.
Partnering With DTC World
This project reflects DTC World’s role as a collectible merchandise execution partner for brand exhibitions and corporate events. From character design development through to production control and delivery readiness, our focus is on helping brands transform event themes into physical keepsakes that continue the experience beyond the venue.
Not Just Merch – Merch that Extends the Event Experience
Create Corporate Gifts That Leave a Lasting Impression
Looking to launch a corporate gifting campaign that drives engagement and brand impact?
Let’s make it happen.
Let’s make it happen.
Alternatively, you can explore our past Showcase portfolio for more inspiration:
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