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Colgate-Palmolive Chinese New Year 2026 Blind Bag Merchandise for Festive Promotions

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Colgate Malaysia CNY 2026 blind bag plush and eco-bag campaign merchandise

Client

Colgate-Palmolive 

Campaign

Chinese New Year 2026 Blind Bag Promotions

Market(s)

Malaysia

Merchandise Type

Plush blind bag keychains, foldable eco bag blind packs

DTC World’s Role

Merchandise design, merchandise production & packaging, fulfilment

What We Delivered - Custom Gift Merchandise Designed for Festive Campaign Engagement

For Chinese New Year 2026, Colgate-Palmolive introduced festive gift-with-purchase promotions in Malaysia, spanning several brands under its portfolio, including Colgate, Soflan, Glo, Ajax and Axion. The promotions centred around collectible surprise-pack gifts, transforming routine purchases into seasonal gifting moments.

Plush collectible blind bag gift produced for Colgate-Palmolive’s Chinese New Year campaign on Lazada Malaysia.
Plush collectible blind bag gift produced for Colgate-Palmolive’s Chinese New Year campaign on Lazada Malaysia. credit: Lazada Malaysia
Foldable eco bag collectibles created for Colgate-Palmolive’s festive gift-with-purchase campaign in Malaysia.
Foldable eco bag collectibles created for Colgate-Palmolive’s festive gift-with-purchase campaign in Malaysia. Credit: Pantai Selamat Group Facebook

DTC World was engaged to develop customised merchandise that balanced creative presentation with production practicality, ensuring the gifts delivered both perceived value and operational consistency.

Custom Merchandise Created

Collectible CNY Blind Bag Plushies

Three plush keychain designs were produced as collectible festive gifts for Colgate. The goal was to create tactile, playful merchandise that reinforced seasonal excitement.

Pocket Pals plush keychain collectibles and blind bag packaging developed for Colgate-Palmolive’s CNY campaign in Malaysia.
Pocket Pals plush keychain collectibles and blind bag packaging developed for Colgate-Palmolive’s CNY campaign in Malaysia.
Lucky Meow plush keychain for Colgate CNY Malaysia promotion
Lucky Meow plush keychain for Colgate CNY Malaysia promotion

Ong Cookie Friends Eco Bag Blind Bags

Four foldable reusable bag designs supported promotions across Soflan, Glo, Ajax, and Axion. These gifts combined functionality with festive presentation.

In-store display featuring Ong Cookie Friends merchandise created for Colgate-Palmolive’s Chinese New Year campaign in Malaysia.
credit: credit: Emart Lintas Jaya Facebook
Blind bag pouches from the Ong Cookie Friends merchandise series developed for Colgate-Palmolive’s festive campaign in Malaysia.
Pouch with Eco-Bag from the Ong Cookie Friends merchandise series developed for Colgate-Palmolive’s festive campaign in Malaysia.
Reusable foldable eco bag from Colgate-Palmolive campaign shown in everyday lifestyle environment in Malaysia
Foldable reusable campaign bag styled in lifestyle setting for Colgate-Palmolive Malaysia festive merchandise

Partnering With DTC World

Festive campaigns benefit from merchandise that feels intentional, collectible, and production-ready at scale. Through structured design development and packaging execution, DTC World supported Colgate-Palmolive with customised gifts built for engagement.

Not Just Merch – Collectible Campaign Gifts Designed for Festive Moments

Colgate Malaysia CNY 2026 blind bag plush and eco-bag campaign merchandise