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Supermarkets Gift-with-Purchase Promotions

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Free gifts are often used in promotions to entice consumers to buy the products. This is especially common in supermarkets or online marts, where there is a great array of FMCGs (fast-moving consumer goods) that consumers need to buy for daily use.


Examples of FMCGs include cleaning agents, toiletries, packaged beverages & food, and other household essentials. There are so many different brands of these products available in the supermarkets that offering Gifts to consumers when they Purchase a particular brand does make a difference to consumers’ purchase decisions.


Doesn’t this make you curious about what are the kinds of Gift-with-Purchase (GWP) promotions that are being carried out for these products? 


In this blog post, we will be sharing some of these GWP promotions that we’ve come across in major supermarkets and online marts currently.


                                  Marigold Milk & Beverage Products


Marigold UHT Drinks GWP promotion: free Marigold Airtight Container

Image credit: Marigold Singapore Facebook


Marigold HL Milk promotion: free HL Milk Cooler Bag

Image credit: Marigold Singapore Facebook





Marigold Peel Fresh GWP promotion: free Marigold Peel Fresh Cooler Bag

Image credit: Marigold Singapore Facebook




                                   Abbott Grow Formula Products


Abbott Grow milk GWP promotions at FairPrice: free Abbot Grow Water Bottle with Carrying Sleeve

Image credit: FairPrice website


Abbott milk products GWP promotions: free Snack Box &  Similac Thermal Flask

(Image credit: Abbott Official Store)


Anlene Products

                                                                      

Anlene milk GWP promotion at FairPrice: free Anlene Portable Blender

Image credit: FairPrice website


Aptamil Milk Products


Aptamil milk products GWP promotion at FairPrice: free Little Wiwa SMA Playmat

Image credit: FairPrice website

100PLUS Beverage Products


100PLUS GWP promotion at FairPrice: free 100PLUS Backpack

Image credit: 100PLUS Singapore Facebook


P&G Beauty, Cosmetic & Personal Care Products



P&G GWP promotion at FairPrice: free P&G Glasslock Food Container & Fujifilm Instax Mini Camera

 


                                  Walch Household Supplies Products 



Walch GWP promotion: free Pyrex Food Storage Container

Image credit: Walch Singapore Facebook


Walch GWP promotion: free Frypan

Image credit: Walch Singapore Facebook


Tiger Beer Products


Tiger Beer GWP promotion at FairPrice: free Tiger Elegante Glassware

Image credit: Tiger Beer Facebook


Sunquick Juice Products


Sunquick GWP promotion at FairPrice: free Sunquick Glass

Image credit: Sunquick Singapore Facebook



Kit Kat Products


KitKat GWP promotion: free KitKat x Minions Kitchen Mittens 

Image credit: Nestle Singapore Website


SongHe Rice Products


SongHe GWP promotion: free SongHe x Luminarc Bowl I

Image credit: Cold Storage Singapore Website


F&N Beverages Products


F&N GWP promotions: free F&N Cookware – Claypot & Ceramic Bowl Set

Image credit: Cold Storage Singapore Website


There is no limit to the type of free gifts that we can have for GWP promotions, to ensure that your brand and product stand out among others, and to attract consumers to buy more of your products! 


Click here to view Showcase of DTC’s past gifts / premiums projects for some inspiration and ideas.


Click here to read other Blog posts. 


Contact DTC to talk to our friendly staff on your enquiry!



Disclaimer
This blog space is where DTC shares with our readers the Marketing Premiums, Promotional Products, POSM merchandises & Advertising Campaigns that we have come across in the industry. DTC does not advocate any brands or products mentioned in the blogs. 
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