{"id":30621,"date":"2025-06-09T10:14:04","date_gmt":"2025-06-09T02:14:04","guid":{"rendered":"https:\/\/dtcworld.com\/my\/?p=30621"},"modified":"2025-10-27T18:14:39","modified_gmt":"2025-10-27T10:14:39","slug":"tom-jerry-merchandise-launch-for-sushi-express-gogo-sushi","status":"publish","type":"post","link":"https:\/\/dtcworld.com\/my\/tom-jerry-merchandise-launch-for-sushi-express-gogo-sushi\/","title":{"rendered":"Tom & Jerry Merchandise Launch for Sushi Express & GoGo Sushi"},"content":{"rendered":"\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Tom_and_Jerry_Merchandise_for_Sushi_Express_by_DTC_\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Bringing Playful Collectibles to the Dining Experience\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Overview<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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To amplify brand engagement and delight diners, Sushi Express and GoGo Sushi launched an exclusive Tom & Jerry-themed promotional campaign.<\/strong> DTC World worked closely with the client to design and deliver a suite of collectible merchandise that drove customer excitement and brand visibility in-store and online.<\/strong><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Brand: Sushi Express, GoGo Sushi<\/span>
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Campaign:<\/strong> \u00a0Tom & Jerry Collectible Merchandise Promotion<\/span>
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Market: <\/strong>Singapore<\/p>

Solutions:\u00a0<\/strong>Concept Ideation, Merchandise Design, IP Licensing, POSM, Production, Logistics<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Elevating Brand Experience <\/b><\/h3>

with Iconic Merchandise<\/b><\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Have you caught the buzz around Sushi Express and GoGo Sushi\u2019s latest Tom & Jerry campaign<\/strong>? Bursting with nostalgia and charm, this viral promotion brought the iconic cartoon duo to life through an exclusive line of collectible merchandise.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Video Credit: BYKidO Pte. Ltd.<\/a><\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Behind the scenes, Sushi Express and GoGo Sushi partnered with DTC World to conceptualize and deliver <\/strong>a range of custom-branded promotional\u00a0IP licensed\u00a0character merchandise<\/a>\u00a0<\/span>that engaged<\/b> diners of all ages. From <\/span>ideation to execution,<\/strong> our team ensured every item reflected the playful spirit of Tom & Jerry while reinforcing the brands\u2019 fun, family-friendly image, both in-store and online.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Image credits: Sushi Express SG Instagram<\/span><\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Each item was thoughtfully designed to reflect the charm of Tom & Jerry while aligning with the Sushi Express and GoGo Sushi brand image. Here\u2019s a look at the limited-edition merchandise we created:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Collectible Plates:<\/strong> Durable, themed plates that added a playful twist to the dine-in experience.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Plush Keychains:<\/strong> Soft, high-quality plushies of Tom & Jerry, loved by kids and collectors alike.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Foldable Bags:<\/strong> Compact, cute, and practical, a functional collectible for everyday use.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Spinning Desk Stands:<\/strong> A lively desktop accessory designed to spark joy and nostalgia.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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POSM:<\/strong> Eye-catching, nostalgic, and brand-aligned, custom-designed promotional POSM.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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This Tom & Jerry collectible campaign for Sushi Express and GoGo Sushi exemplifies how licensed merchandise,<\/strong> when thoughtfully designed and executed, can drive engagement, footfall, and social buzz.<\/span><\/p>

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From concept creation and character licensing<\/strong> approvals to premium production, POSM execution, and logistics, DTC World delivered a full-service solution tailored for marketing success. \u00a0 \u00a0 <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Need help to find the right promotional solutions to amplify your brand visibility?<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Let us guide you through the process of picking the perfect fit.<\/p>

Scale your business<\/strong>\u00a0with us today.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tStart a project with us<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Alternatively, you can explore our past\u00a0Showcase<\/a><\/em><\/strong>\u00a0<\/b>portfolio for more inspiration:\u00a0<\/h4>

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\"F&N<\/div>\n\t\t<\/a>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tEngaging Consumers with F&N Sparkling Foldable Bags\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t
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\"ice<\/div>\n\t\t<\/a>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tAdorable Sumikko Gurashi Bags for Unilever\u2019s Ice Cream Gift-With-Purchase Promotion\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t
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\"UOL<\/div>\n\t\t<\/a>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tUOL Malls Art-Inspired Shopping Bags Redemption Gifts\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Bringing Playful Collectibles to the Dining Experience Overview To amplify brand engagement and delight diners, Sushi Express and GoGo Sushi<\/p>\n","protected":false},"author":2,"featured_media":30622,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1509,45,53],"tags":[2025,2026,2027,2028,2029],"class_list":["post-30621","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all","category-licensed-character","category-showcase","tag-custom-fb-promotional-merchandise","tag-dtc-world-branded-merchandise","tag-sushi-express","tag-tom-jerry-promotional-merchandise","tag-tom-and-jerry"],"yoast_head":"\nTom & Jerry Merchandise Launch for Sushi Express & GoGo Sushi - 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