{"id":28319,"date":"2025-02-25T15:44:30","date_gmt":"2025-02-25T07:44:30","guid":{"rendered":"https:\/\/dtcworld.com\/my\/?p=28319"},"modified":"2025-06-23T11:53:57","modified_gmt":"2025-06-23T03:53:57","slug":"festive-bonding-with-lee-kum-kee-poker-mahjong-cards","status":"publish","type":"post","link":"https:\/\/dtcworld.com\/my\/festive-bonding-with-lee-kum-kee-poker-mahjong-cards\/","title":{"rendered":"Festive Bonding with Lee Kum Kee Poker & Mahjong Cards"},"content":{"rendered":"\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Lee\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Client: Lee Kum Kee\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Description:<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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To celebrate Chinese New Year 2025, <\/span>Lee Kum Kee<\/span><\/i>, a leading brand in Asian sauces and condiments, partnered with <\/span>DTC World<\/b> to create exclusive <\/span>promotional merchandise<\/b><\/a> that resonates with the festive spirit. Leveraging our expertise in <\/span>customized promotional merchandise<\/b> and <\/span>brand merchandise solutions<\/b>, we designed and produced <\/span>Limited Edition Lee Kum Kee Poker Cards<\/span><\/i> and <\/span>Mahjong Playing Cards<\/span><\/i>. These unique collectibles were offered as complimentary gifts with minimum purchases at major <\/span>supermarkets<\/span><\/a> such as <\/span>FairPrice<\/span><\/i> and <\/span>Sheng Siong<\/span><\/i>, enhancing in-store promotions and driving product sales during the festive season.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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source: Lee Kum Kee Singapore<\/span><\/i><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Gift-with-purchase (GWP) promotions are a powerful strategy for FMCG brands like <\/span>Lee Kum Kee<\/b>, attracting shoppers with <\/span>exclusive, limited-edition gifts<\/b> while boosting sales and brand visibility. By offering collectible poker and mahjong cards that align with festive traditions, this campaign successfully engaged consumers, encouraged higher spending, and reinforced Lee Kum Kee\u2019s brand presence in key retail outlets.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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At <\/span>DTC World<\/b>, we provided end-to-end services, including creative design, sourcing and production, ensuring a seamless and timely delivery of these promotional gifts for the campaign in Singapore.\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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The Results:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Enhanced Brand Engagement<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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The creative and visually appealing designs, exclusive to <\/span>Lee Kum Kee<\/span><\/i>, captured consumer interest and boosted brand recognition during the competitive CNY sales period.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Increased Sales<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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The campaign <\/span>incentivized purchases<\/span><\/a>, encouraging consumers to choose <\/span>Lee Kum Kee<\/span><\/i> products over competitors to collect the exclusive merchandise.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Strengthened Consumer Bonding<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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The <\/span>poker<\/span><\/a> and mahjong cards provided an opportunity for families and friends to bond over traditional games, reinforcing the brand’s message of togetherness and enjoyment during festive gatherings.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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DTC Services Used:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Design, Sourcing, Production, Logistics.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Conclusion:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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This collaboration between <\/span>Lee Kum Kee<\/b> and <\/span>DTC World<\/b> highlights how well-thought-out <\/span>gift-with-purchase promotions<\/b><\/a> can elevate a brand’s presence, drive sales, and foster deeper connections with consumers.<\/span><\/p>

At <\/span>DTC World<\/b>, we specialize in delivering <\/span>customized promotional merchandise solutions<\/b> that align with our clients’ branding and marketing goals. Whether it’s festive campaigns or year-round promotions, our comprehensive services ensure quality, creativity, and timely execution.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Need help to find the right<\/span> promotional solutions to amplify your brand visibility?<\/h4>

Let us guide you through the process of picking the perfect fit.<\/p>

Scale your business<\/strong>\u00a0with us today.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Alternatively, you can explore our past\u00a0Showcase<\/a><\/em><\/strong>\u00a0<\/b>portfolio for more inspiration:\u00a0<\/h4>

\u00a0<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\"UIC<\/div>\n\t\t<\/a>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tUIC Singapore CNY 2025 Custom Hand Towels Promotional Success\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t
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\"Milo<\/div>\n\t\t<\/a>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tMILO Chinese New Year Promotional Merchandise\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t
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\"Tiger<\/div>\n\t\t<\/a>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tTiger Chinese New Year Mahjong Set \u2014 Celebrating Innovation in Tradition\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Client: Lee Kum Kee Description: To celebrate Chinese New Year 2025, Lee Kum Kee, a leading brand in Asian sauces<\/p>\n","protected":false},"author":4,"featured_media":28320,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1509,44,53],"tags":[1874,1811,1727,1836,1879,1569,1881,1875,854,1873,1878,1371,1064,1876,908,1788,1880,952,1877],"class_list":["post-28319","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all","category-gift-with-purchase","category-showcase","tag-brand-merchandise-solutions","tag-branded-promotional-gifts","tag-chinese-new-year-2025","tag-corporate-gifts-singapore","tag-custom-merchandise-singapore","tag-customized-promotional-merchandise","tag-festive-gifting","tag-festive-promotional-campaign","tag-gift-with-purchase","tag-lee-kum-kee","tag-mahjong-cards","tag-marketing-merchandise","tag-poker-cards","tag-promotional-gift-supplier-singapore","tag-promotional-merchandise","tag-retail-promotions-singapore","tag-sourcing-and-production-services","tag-supermarket-promotions","tag-trade-channel-promotions"],"yoast_head":"\nFestive Bonding with Lee Kum Kee Poker & Mahjong Cards - 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