{"id":27003,"date":"2025-01-02T17:42:12","date_gmt":"2025-01-02T09:42:12","guid":{"rendered":"https:\/\/dtcworld.com\/my\/?p=27003"},"modified":"2025-10-28T16:59:26","modified_gmt":"2025-10-28T08:59:26","slug":"customised-promotional-merchandise-for-maybank-boost-brand-awareness-with-iconic-mascot-gifts","status":"publish","type":"post","link":"https:\/\/dtcworld.com\/my\/customised-promotional-merchandise-for-maybank-boost-brand-awareness-with-iconic-mascot-gifts\/","title":{"rendered":"Customised Promotional Merchandise for Maybank: Boost Brand Awareness with Iconic Mascot Gifts"},"content":{"rendered":"\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Maybank\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Client: Malayan Banking Berhad (Maybank Malaysia) \n\n\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Description:<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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DTC World Malaysia team partnered with Maybank Malaysia to design and produce an exclusive range of <\/span>promotional brand merchandise<\/b> as part of the Maybank MAE digital wallet campaign. Targeted at children and families, the campaigns leveraged the iconic <\/span>Maybank Tiger <\/b>mascot<\/b><\/a> to create memorable, fun, and functional gifts.<\/span><\/p>

The merchandise line included:<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Maybank MAE Tiger mascot <\/b>Coin Banks<\/b><\/a> is a thoughtfully <\/span>customised<\/span><\/i> coin bank gift, designed and crafted to resemble the iconic Maybank Tiger mascot, creating a meaningful keepsake for <\/span>kids<\/span><\/a> while reinforcing Maybank’s brand presence.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Maybank MAE Mini Paint Canvas sets, <\/b>customised<\/span><\/i> paint canvas featuring the Tiger mascot, offers a fun and creative gift perfect for young children to enjoy. <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Maybank MAE <\/b>Canvas Bags <\/b><\/a>with Tiger mascot design. <\/b>A versatile and reusable customised canvas bag featuring the Maybank Tiger mascot, perfect for everyday use while promoting <\/span>sustainability<\/span><\/a> and brand recognition.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Maybank MAE Tiger Mascot <\/b>Jigsaw Puzzle<\/b><\/a> and <\/b>Plush Toys<\/b><\/a>.<\/b> Engaging and delightful gifts for kids, the Tiger mascot cusomised jigsaw puzzle combines fun and learning, while the customised plush toy offers comfort and companionship, both reinforcing Maybank’s connection with families.<\/span><\/p>

From <\/span>design<\/b> to <\/span>production<\/b>, DTC World delivered high-quality solutions that resonated with Maybank\u2019s audience, ensuring the merchandise aligned with the brand\u2019s identity and campaign objectives.\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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The Results:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Increased Brand Awareness<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Boosted recognition of Maybank\u2019s MAE e-wallet service by leveraging engaging, <\/span>mascot-themed promotional gifts<\/span><\/a>.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Enhanced Campaign Effectiveness<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Attracted families through strategically designed merchandise that combined utility and fun.\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Target Audience Engagement<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Positioned MAE e-wallet as a family-friendly digital solution, encouraging adoption among parents and young tech-savvy users.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Improved Emotional Branding\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Fostered a strong emotional connection between the Maybank brand and its target audience by integrating the iconic Maybank Tiger mascot into the merchandise.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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DTC Services Used:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Design, Sourcing, Production, Logistics<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Conclusion:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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DTC World\u2019s expertise in designing and delivering <\/span>customised <\/b>promotional gifts<\/b> <\/a>enabled Maybank to amplify its MAE e-wallet campaign. By blending <\/span>creativity<\/b>, <\/span>functionality<\/b>, and brand alignment, the merchandise not only promoted the service but also fostered meaningful engagement.<\/span><\/p>

If you’re looking to elevate your <\/span>brand campaigns<\/b><\/a> with innovative <\/span>promotional merchandise<\/b>, <\/span>contact DTC World today<\/b> to bring your ideas to life!<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Are you working on a similar campaign or project?<\/span><\/span><\/h4>

But <\/span>feeling stuck<\/span><\/i>, not sure what type of promotional or corporate gift to go for?<\/span><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tRead our Blog<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tStart a project with us<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Alternatively, you can explore our past\u00a0Showcase<\/a><\/em><\/strong>\u00a0<\/b>portfolio for more inspiration:\u00a0<\/h4>

\u00a0<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\"4<\/div>\n\t\t<\/a>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tCreative Branded Merchandise for Colgate x Quby Coffee Mug Campaign\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t
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\"Maximize<\/div>\n\t\t<\/a>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tMaximize Your Brand\u2019s Growth with Powerful Promotional Gift Strategies\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t
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\"www.dtcworld.com\"<\/div>\n\t\t<\/a>\n\t\t\t\t
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\n\t\t\t\n\t\t\t\tThe Art Faculty x S.E.A. Aquarium Merchandise Collaboration\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Client: Malayan Banking Berhad (Maybank Malaysia) Description: DTC World Malaysia team partnered with Maybank Malaysia to design and produce an<\/p>\n","protected":false},"author":4,"featured_media":27004,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1509,5,44,53],"tags":[1720,1725,1489,1722,1723,1726,1719,1724,1721],"class_list":["post-27003","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all","category-corporate-swag","category-gift-with-purchase","category-showcase","tag-brand-merchandise-malaysia","tag-corporate-gifts-malaysia","tag-customised-promotional-gifts","tag-e-wallet-campaign-gifts","tag-family-friendly-brand-merchandise","tag-mascot-themed-gifts","tag-maybank-mae","tag-promotional-merchandise-design","tag-tiger-mascot-merchandise"],"yoast_head":"\nCreative Brand Merchandise for Maybank MAE Campaign - 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